- Lighting the audience: Marketing to Hispanics on Facebook is a useful roundup of data and trends in how this important audience uses FB.
- I'd like to thank the academy: For immediate retweet: A look at how the Grammys continued on its press-release diet, announcing nominees entirely on Twitter.
- Searching for your friend in the audience: FINALLY, Facebook lets you search your old posts. For now, this is limited to English-language users in the U.S.
- Out of the spotlight: Lots of buyouts occurred this week at the New York Times. Learn who's affected here.
- Curtain's up on Facebook page call-to-action buttons. Find out how to get yours.
- Picture this: Your guide to visual files types (JPEG, PNG, GIF) and when to use them lies in this infographic.
- Light the big star: Instagram, with 300 million users, is now bigger than Twitter.
- Follow spot: Here's how to search for your own tweets on Twitter.
Friday, December 12, 2014
Twitterstream this week. They've been culled and curated here to spotlight only the best news for communicators:
If you work with scientists, physicians, policy wonks and other subject-matter experts, you'll find useful my popular workshop, Be an Expert on Working with Experts. The next session is February 4, 2015 in Washington, DC. Register at the link by January 9 to get the best rate; all registration closes January 29 or when all seats are filled. Don't miss the workshop communicators call "informative and eye-opening." And if you are an expert, please share the workshop with a communicator near you...it'll pay off in the long run.
For me, the end-of-week spotlight is always on you! Thanks for coming back again.