- Putting store contents on the map: The great Google Maps Mania blog looks at a mashup of map and store photos from Uniqlo--you don't just get a store location, you get fashion looks and more. It's nearly a website on a map. How could you use this?
- I keep telling you: And now here's more data: Pinterest drives more traffic to blogs than Twitter.
- Move over, AP: Alternative weeklies are working on a content exchange of their own. Think about how and where that belongs in your press list.
- Inside the stream: A smart piece about Twitter's approach to advertisers, and, as my tipster says, its users as well.
- Talk to me: The Guardian has a discussion going on between scientists and journos, and the latest is Nine ways scientists can help improve science journalism. Pass this on to a geek you love--it's a good start.
- Pintastic: Pin a Quote lets you do just that, converting text into a pinnable image you can share on Pinterest via its bookmarklet. I love this.
- How to make a great blog: I stumbled on Parla Food, Katie Parla's amazing blog about eating and living in Rome (and a few other places), just after it began three years ago. Now she's written a post about how she put that blog together. It's a good read. Fair warning: It doesn't pay to read her blog when you're hungry, but I now know I'll be eating supremely well in Rome from now on.
- How to end a great blog: Restauranteur Bruce Buschel has been writing the "start-up chronicle" part of the New York Times's great "You're the Boss" small business blog (a team effort you could learn from). We readers have lived through the opening of one of his restaurants, the fire that devoured it just as its big season got underway, and all that followed. But now that it's not a start-up, the blog is done. Another good reminder that you can and should end blogs from time to time. I'll miss this in my feeds.
- This week's most useful read: The new timeline format also lets you tier access by admins, and now a Facebook product manager weighs in on the 5 kinds of admins every Facebook page should have. This is one time technology will click with how your office functions. And even if you are all 5 admins, yourself, it's a smart discussion of the different tasks. (Yes, I see you out there, you one-armed paper hangers.)
And as always, I'm so glad you're reading. Thanks for sticking with me, and enjoy your weekend.