When you consider that the previous law allowed for one fixed video camera and one fixed still camera, with images shared among news organizations in a pool arrangement, the new proposal widens the possibilities considerably. Media Shift/Idea Lab's post spells it out, giving you a lot to work with as a model:
....web news editors, reporters and bloggers would have the same privileges as traditional media outlets. In addition to electronic recording devices like still and video cameras, journalists will be able to use their laptops and smartphones to cover the state's courts. The journalists will be allowed to transmit text, audio and video through these devices allowing them to provide live coverage of the courts.
All members of the media, large and small, would be required to register with the state's chief public information officer. The registration requires that the member of the media comply with the rules outlined in the new statute and that they regularly report news in some form. The statute is intentionally broad in its definition of what constitutes a member of the media and allows the state court's public information officer to make the final determination.Reporters from mainstream news organizations, a local blogger, lawyers, judges and clerks of the court participated in the proposal process, also offering you a great model for proceeding with your own blogger credential policy. The Media Shift/Idea Lab post walks you through that process, as well as the proposal.
Where do you go from here? I'd suggest using this proposal (and the process) to rethink your own approach. Can you convene a few reporters, bloggers, experts, and contributors to craft a proposal for your new policy? Include partner organizations' communicators if you often issue joint news announcements or otherwise collaborate in making news. Who else needs to weigh in? Your proposal will have that much more credibility if the users are involved in the process--and you won't miss crucial details.
You also can read the proposed amendment and participate in the public comment period here. Comments must be submitted on or before January 28, so share this with reporters, bloggers and public information officers now.
Related posts: 7 savvy ways to incorporate bloggers in your media relations
Credentialling bloggers: 13 examples
Subscribe to For Communications Directors, my free monthly newsletter, which features content before it appears here on the blog. Then head over to don't get caught on Facebook, where you'll see new social media trends, technology and communications issues as they crop up during the week--and great conversations with our community of communicators.