Nieman Journalism Lab has already suggested Kindle Singles could be a potential new home for in-depth news coverage, noting that the suggested length "is right in the ballpark for many multi-day investigations and narrative series. (Ten thousand words is about 280 inches, newsies.)" The post points out that using the Kindle Single approach makes publishing easy. You don't need to set up your own online shopping cart, and Kindle now offers free apps for viewing Kindle documents on PCs and Macs, as well as iPhones, iPads, Android devices and BlackBerry devices--which means your publication can reach the widest possible audience, wherever it wants to be reading.
So if you want to "put your stuff where people look for stuff"--the communications polar opposite of "If we build it, they will come"--or find a home for longer-form publications and writings coming out of your company or organization, here are 13 things you might consider publishing as Kindle Singles:
- Important speeches.
- Annual reports.
- Transcripts from lectures or conference sessions.
- Transcripted interviews and oral histories.
- A curated collection of blog posts on a single topic.
- Data collections and chart books.
- Briefings and white papers.
- A curated collection of letters.
- A collection of personal stories.
- Essays, or collections of essays.
- A company or organizational history.
- User guides and instructional materials.
- A collection of news releases on one topic or specialty area.
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