Thursday, August 19, 2010

Weekend read: My weekly share on Twitter

I'm @dontgetcaught on Twitter, where I share news on social media strategy, communications, journalism and more--and have great conversations. I also follow a wide range of people and organizations, just to have good examples for my clients.  Here's what I was sharing in the week of August 15--if you're hungry for news and rooting around in the fridge that was the web, this was a great week:
  • Flip-like camera with 1080p?  Yes, this review on Gizmodo got my attention for the Sanyo VPC-PD2BK Full HD Pocket Movie Dual Camera. The review notes "The price for the VPC-PD2BK is only $170...It takes 10-megapixel photos, stereo sound recording, flash, SD/SDHC/SDXC card compatible, measures 2.48 x 0.87 x 4.36 and weighs 3.7 ounces. The 3X optical zoom also sets it apart."
  • Have you used Twitter to quash rumors? That's one of its strengths, says TBD.com's Steve Buttry.  While you're here, I'm happy to say Buttry will join a panel I'm organizing for the National Association of Science Writers annual meeting in November. This post is typical wisdom from him. 
  • Put an editorial guide together for content marketing, this excellent guide counsels. Even if you use an editorial calendar approach, I'm guessing you will find some new ideas here, and many good reminders.
  • You need these six secrets on audience participation if you're a speaker or presenter. The excellent Olivia Mitchell reviews a new book on the topic to give you the takeaways.
  • Looking for sound effects? The Freesound Project offers sound effects with Creative Commons licenses, described in this Lifehacker post.
  • If you're used to thinking about earned, owned and paid media, start wrapping your mind around shared media, described here using Facebook as the example in a useful post from All Facebook.  Pop this into your metrics file.
  • Are you asking the 8 wrong questions PR firms are asking about social media? Check this useful list, then stop. Alternatives provided.
  • Facebook Places debuted this week, and already, here's a guide to adjusting your privacy settings to avoid being tagged as to your location by others.
I'd love to hear your reactions, ideas and any posts you'd like to share in the comments. Enjoy the weekend!

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