Friday, December 26, 2008

branding your flip video camera

 I'm a big fan of the ultraportable Flip video camera, and now the camera itself is "designable" with your own logo, artwork, photos or available designs from Flip -- if you order directly from the company. Here's a great example of how that can look, from our colleagues at News Generation, where the camera served as a holiday gift to all staff members. Is there a catch? You'll save about $20 on the Flip Mino on, but can't get the customization unless you order direct from Flip. If you're going to issue your communications team branded Flip cameras--whether as a bonus, for identification purposes or branding purposes--make sure you attach an assignment to use it to advance your organization's social media outreach with new videos.

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