Thursday, July 17, 2008
Colleague Nancy Schwartz, publisher of the Getting Attention marketing blog for nonprofits, has announced the 12 winners in the 2008 Nonprofit Tagline Award Competition . From the small to the large, these nonprofits got the nod for crisp, short summations that evoked their cause, mission and role in the community. Two of our favorites: Stay Close...Go Far, the tagline for East Stroudsburg campus of the University of Pennsylvania, and Where Actors Find Their Space, the tagline for New York City Theatre Spaces, a clearinghouse for rehearsal and performance spaces. Some 3,000 nonprofit professionals voted on the candidates. Stay tuned for a full report analyzing the entrants and winners, coming in September.