Sunday, August 05, 2007

wear blue for your audience

For your next speech, presentation, or media interview, take a cue from the curtains you see behind nearly every press conference, and wear blue near your face. News shows and newsmaking organizations have made the blue-curtain background ubiquitous to help the viewing audience, because this shade of blue:
-flatters virtually every skin color;
-focuses attention where you want it,on your face; and
-for those with light hair (blonde or red), white hair, or no hair, adds the visual emphasis and focus that darker hair provides for others.
For preference, we recommend a shade of blue called "French blue," shown here in several examples. (But gentlemen, please don't wear the style of French blue shirt that comes with a white collar; to be most effective, the color needs to be as close to your face as possible.) Because women have more options in terms of suit colors, they might choose a French blue sweater or jacket. Can't find a shirt or blouse that's precisely this shade of blue? Go ahead and wear a lighter shade of blue. This works well not only in a television or video close-up, but when you're at the lectern or on stage as well.

Check out our sister blog, The Eloquent Woman, for more on giving great speeches and presentations and become a fan of The Eloquent Woman on Facebook.

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