Thursday, November 30, 2006

top 10 communications keys for 2007: #2

2. Shake up your traditional outreach methods.

Still doing magazines and newsletters sent by mail? Relying on a website you update once a month? Holding regular press conferences? Using news releases as your primary media relations tool? Communications methods are changing – and offering communicators myriad options to deliver their messages in ways that save time, budget and effort for everyone. Don’t get caught without a review of your current offerings to learn whether you can expand your offerings within the same budget, reach a wider audience faster, or simply save staff time. We offer audits and reviews of communications methods and can help you plan to revise, revive, or regroup in the face of new technologies and options.

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