Wednesday, November 15, 2006

another great quote our series of colorful soundbites that go beyond the ordinary to make great word-pictures: This morning's New York Times, in an article on how the election results prompt changes in Washington lobbying firms, quotes Republican lobbyist Wayne Berman thusly:
I've told my Democratic partners it's time for them to buy some suits...I went out and bought two new fishing rods and looked into yoga classes.
The article notes, "He was joking, sort of." We like Berman's straightforward yet tongue-in-cheek delivery, which avoids an analogy -- the words "It's as if..." don't appear, making the statement more immediate and powerful. Can you use this approach the next time you want to get quoted?

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